Approved (6.15.20)
Revision note: formatting
  • Hubspot's platform has evolved significantly over the last several years and now offers a variety of tools (aka "hubs") which enable entire companies to work together under one central system.
  • ### CRM
  • At the core of Hubspot's platform is their free CRM, an easy-to-use customer management system that organizes contact, company, and deal information into easily-digestible overview pages. Hubspot's CRM also gives users access to the following features (some more limited than others on the free plan):
  • - *sales-enablement* - deal pipelines, dashboards, meetings link, native Gmail/outlook integration
  • - *light-marketing tools* - forms, website chat-bot, meetings links, limited marketing emails
  • - *support tools* - shared/team inbox, customer tickets, issue reporting
  • ### Sales Hub
  • From solopreneurs to global sales teams, Hubspot's sales hub is packed with features to help at every step (feature availability differs from Starter to Enterprise plans).
  • Among them:
  • - *templates and snippets* - prefabbed messages customized for each recipient
  • - *sequences* - automated follow-up emails
  • - *activity tracking* - a breakdown of all email opens, clicks, document views/downloads and more
  • - *calling and scheduling* - call contacts/schedule meetings without leaving a contacts record
  • - *playbooks* - sales-guides accessible to salespeople on the respective prospect's record
  • - *document tracking* - monitor when a document is opened & how long is spent on each page
  • - *quotes* - seamlessly create personalized quotes using prospect/deal information
  • ### Marketing Hub
  • When it comes to inbound (and marketing in general), Hubspot's marketing hub equips company's with a wide-ranging set of tools and capabilities:
  • - *ads* - build audiences from your database, run targeted ads on Facebook, LinkedIn, & Google
  • - *email* - choose from drag & drop templates, target lists, optimize for a variety of devices, and analyze post-campaign data
  • - *social* - connect personal/business accounts, schedule posts, connect to campaigns, respond to interactions within the tool
  • - *landing pages* - easily create professional-looking pages, A/B test, analyze, and use smart content to show different visitors personalized information
  • - *forms and CTA's* - customize the look & feel of both, create lead flows, choose from a variety of desired outcomes (download content, an internal page, URL, etc.)
  • - *SEO* - connect Google Search Console, build content around popular topics and keywords, receive recommendations
  • - *design manager* - Build on top of the drag-and-drop editor and insert your own code (HubL/html, CSS, javascript)
  • ### Service Hub
  • Hubspot's service hub brings in communication channels from all sides; support inboxes, live chat, forms, Facebook Messenger, and others. Other features include:
  • - *knowledgebase* - customizable database for most common tickets and questions that can be incorporated into a chatbot's responses
  • - *automatic-routing* - distribute tickets evenly with auto-rotation
  • - *feedback* - automate feedback surveys to identify brand advocates
  • 5) **CMS Hub** - The latest addition to Hubspot's suite (introduced in March/April 2020), the CMS hub gives non-technical teams the ability to build, host, and maintain a website using a variety of different features:
  • ### CMS Hub
  • The latest addition to Hubspot's suite (introduced in March/April 2020), the CMS hub gives non-technical teams the ability to build, host, and maintain a website using a variety of different features:
  • - *themes* - templates for several different page structures which provide a foundation for teams to build on top of
  • - *drag and drop editor* - easily swap in modules (ie. image, text, form) to create professional-looking pages
  • - *smart content* - showcase personalized information to different website visitors
  • - *website safety* - SSL, custom CDN, SSO memberships, and an enterprise-level firewall
  • ### General Hubspot features of note:
  • - *lists* - build active (continuously updating) or static (set) lists of both contacts and companies using hundreds of different data points
  • - *workflows* - Hubspot's internal automation center (ie. Zapier)
  • - *analytics tools* - access analytics across your database (website, event, revenue), track competitors, build tracking URL's
  • - *reports and dashboards* - choose from hundreds of pre-built reports, customize them further, add to specific dashboards to share with your team
  • - *App Marketplace* - centralized lists of featured apps broken down by category, all of which can easily integrate with Hubspot
  • - *Support* - Hubspot has an incredible support team available almost instantly by email, phone, or chat
awwstn's avatar
@awwstn approved
2 years ago
Approved (6.15.20)
Revision note: changed feature headings to H3 instead of numbered list
  • Hubspot's platform has evolved significantly over the last several years and now offers a variety of tools (aka "hubs") which enable entire companies to work together under one central system.
  • 1) **CRM** - At the core of Hubspot's platform is their free CRM, an easy-to-use customer management system that organizes contact, company, and deal information into easily-digestible overview pages. Hubspot's CRM also gives users access to the following features (some more limited than others on the free plan):
  • ### CRM
  • At the core of Hubspot's platform is their free CRM, an easy-to-use customer management system that organizes contact, company, and deal information into easily-digestible overview pages. Hubspot's CRM also gives users access to the following features (some more limited than others on the free plan):
  • - *sales-enablement* - deal pipelines, dashboards, meetings link, native Gmail/outlook integration
  • - *light-marketing tools* - forms, website chat-bot, meetings links, limited marketing emails
  • - *support tools* - shared/team inbox, customer tickets, issue reporting
  • 2) **Sales Hub** - From solopreneurs to global sales teams, Hubspot's sales hub is packed with features to help at every step (feature availability differs from Starter to Enterprise plans).
  • ### Sales Hub
  • From solopreneurs to global sales teams, Hubspot's sales hub is packed with features to help at every step (feature availability differs from Starter to Enterprise plans).
  • Among them:
  • - *templates and snippets* - prefabbed messages customized for each recipient
  • - *sequences* - automated follow-up emails
  • - *activity tracking* - a breakdown of all email opens, clicks, document views/downloads and more
  • - *calling and scheduling* - call contacts/schedule meetings without leaving a contacts record
  • - *playbooks* - sales-guides accessible to salespeople on the respective prospect's record
  • - *document tracking* - monitor when a document is opened & how long is spent on each page
  • - *quotes* - seamlessly create personalized quotes using prospect/deal information
  • 3) **Marketing Hub** - When it comes to inbound (and marketing in general), Hubspot's marketing hub equips company's with a wide-ranging set of tools and capabilities:
  • ### Marketing Hub
  • When it comes to inbound (and marketing in general), Hubspot's marketing hub equips company's with a wide-ranging set of tools and capabilities:
  • - *ads* - build audiences from your database, run targeted ads on Facebook, LinkedIn, & Google
  • - *email* - choose from drag & drop templates, target lists, optimize for a variety of devices, and analyze post-campaign data
  • - *social* - connect personal/business accounts, schedule posts, connect to campaigns, respond to interactions within the tool
  • - *landing pages* - easily create professional-looking pages, A/B test, analyze, and use smart content to show different visitors personalized information
  • - *forms and CTA's* - customize the look & feel of both, create lead flows, choose from a variety of desired outcomes (download content, an internal page, URL, etc.)
  • - *SEO* - connect Google Search Console, build content around popular topics and keywords, receive recommendations
  • - *design manager* - Build on top of the drag-and-drop editor and insert your own code (HubL/html, CSS, javascript)
  • 4) **Service Hub** - Hubspot's service hub brings in communication channels from all sides; support inboxes, live chat, forms, Facebook Messenger, and others. Other features include:
  • ### Service Hub
  • Hubspot's service hub brings in communication channels from all sides; support inboxes, live chat, forms, Facebook Messenger, and others. Other features include:
  • - *knowledgebase* - customizable database for most common tickets and questions that can be incorporated into a chatbot's responses
  • - *automatic-routing* - distribute tickets evenly with auto-rotation
  • - *feedback* - automate feedback surveys to identify brand advocates
  • 5) **CMS Hub** - The latest addition to Hubspot's suite (introduced in March/April 2020), the CMS hub gives non-technical teams the ability to build, host, and maintain a website using a variety of different features:
  • - *themes* - templates for several different page structures which provide a foundation for teams to build on top of
  • - *drag and drop editor* - easily swap in modules (ie. image, text, form) to create professional-looking pages
  • - *smart content* - showcase personalized information to different website visitors
  • - *website safety* - SSL, custom CDN, SSO memberships, and an enterprise-level firewall
  • 6) General Hubspot features of note:
  • ### General Hubspot features of note:
  • - *lists* - build active (continuously updating) or static (set) lists of both contacts and companies using hundreds of different data points
  • - *workflows* - Hubspot's internal automation center (ie. Zapier)
  • - *analytics tools* - access analytics across your database (website, event, revenue), track competitors, build tracking URL's
  • - *reports and dashboards* - choose from hundreds of pre-built reports, customize them further, add to specific dashboards to share with your team
  • - *App Marketplace* - centralized lists of featured apps broken down by category, all of which can easily integrate with Hubspot
  • - *Support* - Hubspot has an incredible support team available almost instantly by email, phone, or chat
Approved (6.12.20)
Revision note: Punctuation
  • Hubspot's platform has evolved significantly over the last several years and now offers a variety of tools (aka "hubs") which enable entire companies to work together under one central system.
  • 1) **CRM** - At the core of Hubspot's platform is their free CRM, an easy-to-use customer management system that organizes contact, company, and deal information into easily-digestible overview pages. Hubspot's CRM also gives users access to the following features (some more limited than others on the free plan):
  • - *sales-enablement* - deal pipelines, dashboards, meetings link, native Gmail/outlook integration
  • - *light-marketing tools* - forms, website chat-bot, meetings links, limited marketing emails
  • - *support tools* - shared/team inbox, customer tickets, issue reporting
  • 2) **Sales Hub** - From solopreneur's to global sales teams, Hubspot's sales hub is packed with features to help at every step (feature availability differs from Starter to Enterprise plans).
  • 2) **Sales Hub** - From solopreneurs to global sales teams, Hubspot's sales hub is packed with features to help at every step (feature availability differs from Starter to Enterprise plans).
  • Among them:
  • - *templates and snippets* - prefabbed messages customized for each recipient
  • - *sequences* - automated follow-up emails
  • - *activity tracking* - a breakdown of all email opens, clicks, document views/downloads and more
  • - *calling and scheduling* - call contacts/schedule meetings without leaving a contacts record
  • - *playbooks* - sales-guides accessible to salespeople on the respective prospect's record
  • - *document tracking* - monitor when a document is opened & how long is spent on each page
  • - *quotes* - seamlessly create personalized quotes using prospect/deal information
  • 3) **Marketing Hub** - When it comes to inbound (and marketing in general), Hubspot's marketing hub equips company's with a wide-ranging set of tools and capabilities:
  • - *ads* - build audiences from your database, run targeted ads on Facebook, LinkedIn, & Google
  • - *email* - choose from drag & drop templates, target lists, optimize for a variety of devices, and analyze post-campaign data
  • - *social* - connect personal/business accounts, schedule posts, connect to campaigns, respond to interactions within the tool
  • - *landing pages* - easily create professional-looking pages, A/B test, analyze, and use smart content to show different visitors personalized information
  • - *forms and CTA's* - customize the look & feel of both, create lead flows, choose from a variety of desired outcomes (download content, an internal page, URL, etc.)
  • - *SEO* - connect Google Search Console, build content around popular topics and keywords, receive recommendations
  • - *design manager* - Build on top of the drag-and-drop editor and insert your own code (HubL/html, CSS, javascript)
  • 4) **Service Hub** - Hubspot's service hub brings in communication channels from all sides; support inboxes, live chat, forms, Facebook Messenger, and others. Other features include:
  • - *knowledgebase* - customizable database for most common tickets and questions that can be incorporated into a chatbot's responses
  • - *automatic-routing* - distribute tickets evenly with auto-rotation
  • - *feedback* - automate feedback surveys to identify brand advocates
  • 5) **CMS Hub** - The latest addition to Hubspot's suite (introduced in March/April 2020), the CMS hub gives non-technical teams the ability to build, host, and maintain a website using a variety of different features:
  • - *themes* - templates for several different page structures which provide a foundation for teams to build on top of
  • - *drag and drop editor* - easily swap in modules (ie. image, text, form) to create professional-looking pages
  • - *smart content* - showcase personalized information to different website visitors
  • - *website safety* - SSL, custom CDN, SSO memberships, and an enterprise-level firewall
  • 6) General Hubspot features of note:
  • - *lists* - build active (continuously updating) or static (set) lists of both contacts and companies using hundreds of different data points
  • - *workflows* - Hubspot's internal automation center (ie. Zapier)
  • - *analytics tools* - access analytics across your database (website, event, revenue), track competitors, build tracking URL's
  • - *reports and dashboards* - choose from hundreds of pre-built reports, customize them further, add to specific dashboards to share with your team
  • - *App Marketplace* - centralized lists of featured apps broken down by category, all of which can easily integrate with Hubspot
  • - *Support* - Hubspot has an incredible support team available almost instantly by email, phone, or chat
maguay's avatar
@maguay

approved - Good catch!

2 years ago
awwstn's avatar
@awwstn approved
2 years ago
NBNite's avatar
@NBNite

approved - Right on!

2 years ago
ajherkert's avatar
@ajherkert approved
2 years ago
Approved (6. 8.20)
Revision note: grammatical/formatting clean-up
  • Hubspot's platform has evolved significantly over the last several years and now offers a variety of tools (aka "hubs") which enable entire companies to work together under one central system.
  • 1)**CRM** - At the core of Hubspot's platform is their free CRM, an easy-to-use customer management system that organizes contact, company, and deal information into easily-digestible overview pages. Hubspot's CRM also gives users access to the following features (some more limited than others on the free plan):
  • 1) **CRM** - At the core of Hubspot's platform is their free CRM, an easy-to-use customer management system that organizes contact, company, and deal information into easily-digestible overview pages. Hubspot's CRM also gives users access to the following features (some more limited than others on the free plan):
  • - *sales-enablement* - deal pipelines, dashboards, meetings link, native Gmail/outlook integration
  • - *light-marketing tools* - forms, website chat-bot, meetings links, limited marketing emails
  • - *support tools* - shared/team inbox, customer tickets, issue reporting
  • 2) **Sales Hub** - From solopreneur's to global sales teams, Hubspot's sales hub is packed with features to help at every step (feature availability differs from Starter to Enterprise plans).
  • Among them:
  • - *templates and snippets* - prefabbed messages customized for each recipient
  • - *sequences* - automated follow-up emails
  • - *activity tracking* - a breakdown of all email opens, clicks, document views/downloads and more
  • - *calling and scheduling* - call contacts/schedule meetings withing leaving a contacts record
  • - *calling and scheduling* - call contacts/schedule meetings without leaving a contacts record
  • - *playbooks* - sales-guides accessible to salespeople on the respective prospect's record
  • - *document tracking* - monitor when a document is opened & how long is spent on each page
  • - *quotes* - seamlessly create personalized quotes using prospect/deal information
  • 3) **Marketing Hub** - When it comes to inbound (and marketing in general), Hubspot's marketing hub equips company's with a wide-ranging set of tools and capabilities:
  • - *ads* - build audiences from our database, run targeted ads on Facebook, LinkedIn, & Google
  • - *ads* - build audiences from your database, run targeted ads on Facebook, LinkedIn, & Google
  • - *email* - choose from drag & drop templates, target lists, optimize for a variety of devices, and analyze post-campaign data
  • - *social* - connect personal/business accounts, schedule posts, connect to campaigns, respond to interactions within the tool
  • - *landing pages* - easily create professional-looking pages, A/B test, analyze, and use smart content to show different visitors personalized information
  • - *forms and CTA's* - customize the look & feel of both, create lead flows, choose from a variety of desired outcomes (download content, an internal page, URL, etc.)
  • - *SEO* - Connect Google Search Console, build content around popular topics and keywords, receive recommendations
  • - *SEO* - connect Google Search Console, build content around popular topics and keywords, receive recommendations
  • - *design manager* - Build on top of the drag-and-drop editor and insert your own code (HubL/html, CSS, javascript)
  • 4) **Service Hub** - Hubspot's service hub brings in communication channels from all sides; support inboxes, live chat, forms, Facebook Messenger, and others. Other features include:
  • - *knowledgebase* - customizable database for most common tickets and questions that can be incorporated into a chatbot's responses
  • - *automatic-routing* - distribute tickets evenly with auto-rotation
  • - *feedback* - automate feedback surveys to identify brand advocates
  • 5) **CMS Hub** - The latest addition to Hubspot's suite (introduced in March/April 2020), the CMS hub gives non-technical teams the ability to build, host, and maintain a website using a variety of different features:
  • - *themes* - templates for several different page structures which provide a foundation for teams to build on top of
  • - *drag and drop editor* - easily swap in modules (ie. image, text, form) to create professional-looking pages
  • - *smart content* - showcase personalized information to different website visitors
  • - *website safety* - SSL, custom CDN, SSO memberships, and an enterprise-level firewall
  • 6) General Hubspot features of note:
  • - *lists* - build active (continuously updating) or static (set) lists of both contacts and companies using hundreds of different data points
  • - *workflows* - Hubspot's internal automation center (ie. Zapier)
  • - *analytics tools* - access analytics across your database (website, event, revenue), track competitors, build tracking URL's
  • - *reports and dashboards* - choose from hundreds of pre-built reports, customize them further, add to specific dashboards to share with your team
  • - *App Marketplace* - centralized lists of featured apps broken down by category- all of which can integrate with Hubspot easily
  • - *App Marketplace* - centralized lists of featured apps broken down by category, all of which can easily integrate with Hubspot
  • - *Support* - Hubspot has an incredible support team available almost instantly by email, phone, or chat
itswesty's avatar
@itswesty

approved - Better grammar and easier to read

2 years ago
awwstn's avatar
@awwstn

approved - excellent edits!

2 years ago
Approved (6. 8.20)
Revision note: Not sure if this is longer than what you're looking for - figured I'd make it as detailed as possible and have folks remove if looking to condense.
  • Hubspot's platform has evolved significantly over the last several years and now offers a variety of tools (aka "hubs") which enable entire companies to work together under one central system.
  • 1)**CRM** - At the core of Hubspot's platform is their free CRM, an easy-to-use customer management system that organizes contact, company, and deal information into easily-digestible overview pages. Hubspot's CRM also gives users access to the following features (some more limited than others on the free plan):
  • - *sales-enablement* - deal pipelines, dashboards, meetings link, native Gmail/outlook integration
  • - *light-marketing tools* - forms, website chat-bot, meetings links, limited marketing emails
  • - *support tools* - shared/team inbox, customer tickets, issue reporting
  • 2) **Sales Hub** - From solopreneur's to global sales teams, Hubspot's sales hub is packed with features to help at every step (feature availability differs from Starter to Enterprise plans).
  • Among them:
  • - *templates and snippets* - prefabbed messages customized for each recipient
  • - *sequences* - automated follow-up emails
  • - *activity tracking* - a breakdown of all email opens, clicks, document views/downloads and more
  • - *calling and scheduling* - call contacts/schedule meetings withing leaving a contacts record
  • - *playbooks* - sales-guides accessible to salespeople on the respective prospect's record
  • - *document tracking* - monitor when a document is opened & how long is spent on each page
  • - *quotes* - seamlessly create personalized quotes using prospect/deal information
  • 3) **Marketing Hub** - When it comes to inbound (and marketing in general), Hubspot's marketing hub equips company's with a wide-ranging set of tools and capabilities:
  • - *ads* - build audiences from our database, run targeted ads on Facebook, LinkedIn, & Google
  • - *email* - choose from drag & drop templates, target lists, optimize for a variety of devices, and analyze post-campaign data
  • - *social* - connect personal/business accounts, schedule posts, connect to campaigns, respond to interactions within the tool
  • - *landing pages* - easily create professional-looking pages, A/B test, analyze, and use smart content to show different visitors personalized information
  • - *forms and CTA's* - customize the look & feel of both, create lead flows, choose from a variety of desired outcomes (download content, an internal page, URL, etc.)
  • - *SEO* - Connect Google Search Console, build content around popular topics and keywords, receive recommendations
  • - *design manager* - Build on top of the drag-and-drop editor and insert your own code (HubL/html, CSS, javascript)
  • 4) **Service Hub** - Hubspot's service hub brings in communication channels from all sides; support inboxes, live chat, forms, Facebook Messenger, and others. Other features include:
  • - *knowledgebase* - customizable database for most common tickets and questions that can be incorporated into a chatbot's responses
  • - *automatic-routing* - distribute tickets evenly with auto-rotation
  • - *feedback* - automate feedback surveys to identify brand advocates
  • 5) **CMS Hub** - The latest addition to Hubspot's suite (introduced in March/April 2020), the CMS hub gives non-technical teams the ability to build, host, and maintain a website using a variety of different features:
  • - *themes* - templates for several different page structures which provide a foundation for teams to build on top of
  • - *drag and drop editor* - easily swap in modules (ie. image, text, form) to create professional-looking pages
  • - *smart content* - showcase personalized information to different website visitors
  • - *website safety* - SSL, custom CDN, SSO memberships, and an enterprise-level firewall
  • 6) General Hubspot features of note:
  • - *lists* - build active (continuously updating) or static (set) lists of both contacts and companies using hundreds of different data points
  • - *workflows* - Hubspot's internal automation center (ie. Zapier)
  • - *analytics tools* - access analytics across your database (website, event, revenue), track competitors, build tracking URL's
  • - *reports and dashboards* - choose from hundreds of pre-built reports, customize them further, add to specific dashboards to share with your team
  • - *App Marketplace* - centralized lists of featured apps broken down by category- all of which can integrate with Hubspot easily
  • - *Support* - Hubspot has an incredible support team available almost instantly by email, phone, or chat
awwstn's avatar
@awwstn

approved - Fantastic!

2 years ago
maguay's avatar
@maguay

approved - Incredibly detailed, thank you for sharing!

2 years ago