Question

How do you read your email newsletters?

Everyone has an email newsletter these days, it seems—and they're often great. Some of today's best writing comes in subscription email newsletters.

But then, that means your best reading lives alongside your Amazon receipts and sales emails and work task reminders and more in your email inbox.

How do you normally read your email newsletters? Do you use an app like Hey that puts newsletters in a feed, or something like Stoop designed for email newsletters? Or do you just read them in your inbox when you have time?

Mentioned
#Superhuman #Hey #Gmail #Substack #Email Marketing #Pocket #Spark #Instapaper #Mailbrew #Zapier
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JoParisot's avatar
2 years ago

I love the explosion of content that's happening in the newsletter space, but don't find phones or laptops the best way to read long form content.
As a result, I've created this product: Newsletters to Kindle (https://www.newsletterstokindle.com/).

It automatically sends my newsletters to my Kindle. That enables me to read them in the evening without being on my laptop or phone.

5 points
maguay's avatar
@maguay (replying to @JoParisot )
2 years ago

@JoParisot I've saved newsletters to Instapaper for years so they'll then sync to Kindle, so this looks great. Thanks for sharing!

2 points
JoParisot's avatar
@JoParisot (replying to @maguay )
2 years ago

Thanks! I'm going to launch it publicly soon, let me know if you want to get access before.

1 point
JurajPal's avatar
@JurajPal (replying to @JoParisot )
2 years ago

Hey @JoParisot - been doing this manually and with some Chrome extensions. Would love to give it a try and share feedback if you're opening up for access before the launch! Thanks!

1 point
JoParisot's avatar
@JoParisot (replying to @JurajPal )
2 years ago

Sending you one now :)

1 point
JurajPal's avatar
@JurajPal (replying to @JoParisot )
2 years ago

Thanks! :)

1 point
HeraldSpeaks's avatar
@HeraldSpeaks (replying to @maguay )
2 years ago

How do you save newsletters to Instapaper? By forwarding to the custom email address associated with your Instapaper account?

1 point
maguay's avatar
@maguay (replying to @HeraldSpeaks )
2 years ago

@HeraldSpeaks My usual workflow to add email newsletters to Instapaper is to either open them in Gmail's web app and then save the page, or a more reliable option is to click the View in Browser link in email newsletters and then save that page. That's almost always saves the content reliably.

2 points
RobertJBye's avatar
2 years ago

Love that so many people are thinking about this as well. I'm currently building something in this area and would love to hear peoples thoughts on it - https://pigeoninbox.com

3 points
maguay's avatar
@maguay (replying to @RobertJBye )
2 years ago

Oh neat, congrats on building your own solution here @robertjbye! What's the feature in Pigeon you're most excited to bring to the email newsletter reading space?

1 point
brnt's avatar
2 years ago

I have a separate email address that I only use for newsletters. My quality of life has improved dramatically since I made the change.

3 points
maguay's avatar
@maguay (replying to @brnt )
2 years ago

Nice, looks like you and @pgpreston came to the same solution!

2 points
pgpreston's avatar
@pgpreston (replying to @maguay )
2 years ago

Haha. Yes! And I agree with you @brnt - life changing. It's funny how a little thing like this made such a difference. I actually read newsletter now instead of archiving "for later" or waiting until they're so old that I might as well delete them.

3 points
JoshAJHall's avatar
2 years ago

I’m getting really into Mailbrew, both as a newsletter digest and also as a potential new way to consume RSS feeds. It has a couple of blind spots, in particular that you can’t yet create multiple digests for different newsletters (but you absolutely can for RSS), but I’m pretty sold on it and have paid for a year.

3 points
maguay's avatar
@maguay (replying to @JoshAJHall )
2 years ago

Interesting, I didn't realize Mailbrew had a separate inbox for email newsletters. That looks like a great option if you'd like the newsletter feed feature of Hey without switching email apps entirely.

1 point
ansh's avatar
@ansh (replying to @JoshAJHall )
2 years ago

Isn’t it heavily focussed on Twitter content though?

1 point
adjamian's avatar
@adjamian (replying to @ansh )
2 years ago

Actually, not really. Here's a screenshot of all the supported sources. I've left Feedly and now Feedbin behind in favor of a single morning digest of Mailbrew. I've greatly reduced the time I spend on Reddit, Twitter, RSS feeds, Readwise, etc. thanks to Mailbrew.

screenshot-2020-12-25-at-114621-pm.png

2 points
phildenhoff's avatar
2 years ago

I'm a fan of keeping it simple and having One Program do One Job. Emails come into my one inbox, I snooze what emails I can for days I think they'll be relevant, archive the ones I don't care about, and skim newsletter emails. Links I want to read later get saved to Pocket and then I read them when I have time.

I also wrote a Python script to skim RSS feeds when possible and add them straight to my Pocket feed, which I really enjoy. It cleans up my inbox a decent amount.

2 points
maguay's avatar
@maguay (replying to @phildenhoff )
2 years ago

Sounds like a great system. Which email app are you using to snooze messages?

Love the direct RSS to Pocket idea! I'd set that up with Zapier before, but it'd be too much to do that with dozens of feeds. A script is a much better idea there.

1 point
pgpreston's avatar
2 years ago

Nice to see some cool options. Learned about a lot of new tools in this thread - thanks all.

I setup a free gmail account that I use to subscribe to newsletters. I added that account to Spark mail, but set it not to show in the unified inbox. This way I only see them when I intend to.

It's fun watching all the newsletters and the related private communities pop up and thrive.

2 points
maguay's avatar
@maguay (replying to @pgpreston )
2 years ago

Ohh love that—you've hacked Gmail into being a dedicated email newsletter reading app!

And agreed: The energy in the email newsletter space reminds me of early blogging and then the rise in RSS readers after Google Reader was shutdown.

1 point
JulienDambron's avatar
2 years ago

I read them through my RSS reader using kill the newsletter. Therefore not polluting my inbox and having them at hand with other news feeds.

2 points
maguay's avatar
@maguay (replying to @JulienDambron )
2 years ago

Oh that's wild: Years ago I had the opposite, with a service that sent me an email every time an RSS feed got an update (along with other email hacks since I had an email only data plan at the time).

This makes me think Feedly/Newsblur/other top RSS readers should give users a unique email address to have newsletters come in along with your feeds!

2 points
JulienDambron's avatar
@JulienDambron (replying to @maguay )
2 years ago

Feedly has such a function on their plan.

1 point
maguay's avatar
@maguay (replying to @JulienDambron )
2 years ago

Ohhh nice, I'd missed that! Looks like they added a feature to get newsletters in Feedly in September. Very cool.

1 point
yogasukma's avatar
2 years ago

I love newsletters! at least some of them.
Reading newsletter is my morning activity as i didn't really active on social media.
I see a lot of tricks and suggestions from people on this thread, surprising that it seems I am the only who might have very simple approach to handle newsletters.
I use this simple trick, i use "+" sign at my email address when subscribing to newsletter, then i filtered it on my gmail.
So my gmail have several label, like: notifications, newsletter, finance, client, etc.
If i need to read newsletter i just go to newsletter label, even better with query like "label:newsletter label:unread" i can see only unread newsletter.

2 points
maguay's avatar
@maguay (replying to @yogasukma )
2 years ago

That's a great solution @yogasukma! I've used periods in my email address (which works the same as +) to filter, say, travel related emails, but had never thought to use that with newsletters. That's a great way to build an organized reading list in Gmail!

1 point
JurajPal's avatar
2 years ago

This is a great thread, thanks everyone for sharing your setup. It looks like a lot of us are investing a bit into different workarounds, separate email addresses for newsletters,...

This is one part of what motivated my friend and me to think about this space.

We're pretty early on in the process but if this resonates with you, we would love to chat for 15 minutes :)

https://returnofthenewsletter.com/

2 points
chowdhuryrahul's avatar
2 years ago

I wrote an article detailing my take on this rising trend of newsletters, and how to handle them.

Here it is, Staying Sane Amidst the Newsletter Fatigue.

1 point
sowenjub's avatar
2 years ago

I'm not too fond of the feed format or the daily digest.

For me, there are 2 types of newsletters:
* those I want to read for as soon as I receive them: I'm want them in my Inbox
* those I can wait to read and will read by batch: just like context switching or multitasking hinders productivity, I find more comfortable to read multiple editions of the same newsletter at once

My setup consists of:
- Gmail rules that label the newsletters and remove them from the inbox without marking them as read
- Mail.app Smart Mailboxes, one per label/newsletter. And those Smart Mailboxes are grouped by category (Indies, Tools, Admin, Code…)

Whenever I feel like it, I visit one of those Smart Mailboxes and read from there.

Btw, I also use Gmail rules for receipts, so they never reach my Inbox either.

1 point
maguay's avatar
@maguay (replying to @sowenjub )
2 years ago

Interesting take on reading multiple editions of the same newsletter together, and grouping newsletters with labels. You've almost made your inbox into a digital magazine organized by section!

1 point
sowenjub's avatar
@sowenjub (replying to @maguay )
2 years ago

That's a great way to put it

2 points
bencostantini's avatar
2 years ago

I'm using Slick Inbox. It provides an email address that I can use to subscribe to newsletter and read them on their mobile app. Recommended!

1 point
maguay's avatar
@maguay (replying to @bencostantini )
2 years ago

Neat, looks like email-apps-just-for-newsletters is shaping up to be a hot market! What's your favorite feature about Slick specifically? And did you re-subscribe to emails with your Slick account, or do you have your primary email account forwarding newsletters to Slick?

1 point
bencostantini's avatar
@bencostantini (replying to @maguay )
2 years ago

Easy to archive / handle each newsletter as a todo. One click unsubscribe.

I re-subscribed. My main inbox is just for work matters now.

2 points
bspring's avatar
2 years ago

Matter!

1 point
maguay's avatar
@maguay (replying to @bspring )
2 years ago

Oh that looks nice! What's your favorite thing about Matter so far?

2 points
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