I dislike that the learning curve to use HubSpot effectively is so steep. If it had a more targeted on-boarding path, it would increase engagement and value for users.
HubSpot doesn’t fit more advanced use cases due to it’s focus on ease of use and approachability. For example, custom objects are difficult to implement and not supported with much documentation which makes extending HubSpot challenging and prevents some use cases altogether.
As HubSpot looks to expand further into mid market and enterprise, they’ve improved their CRM but are still behind Marketo, Pardot, and Eloqua when it comes to providing a powerful MAP that syncs with Salesforce. Would not recommend their CRM for large orgs as it is meant for SMBs primarily.
Their sequences lack AB testing for subject lines, sending from a new thread within a single sequence, and sales intelligence tiles for quick email customization.
It's expensive to run, and I get the impression it can get super costly if you scale significantly.
The price, the system is quite expensive compared to other in the same class and segment
Integrations are sometimes spotty. Changes to lists have made things clunky when trying to accomplish certain tasks. The pricing gets EXPENSIVE and only gets more expensive as time goes on.
Pricing can ramp pretty scarily if you don't know what you are doing.
Require developers during the initial set up. Otherwise, you'll spend days trying to figure it out yourself.
It's a bit too rudimentary to make complicated sales systems work correctly.
I don't like how difficult it is to create custom fields and options for the fields.
The partner / consultant vacuum — where they're more fixed on gaining a commission by selling a plan that is bloated for a business' needs.
Jack of all trades, master of none. Of lately, I have been dissatisfied with the latest new features of it especially around social media reporting and ad management. It often feels like I am compromising on the quality of campaigns on some mediums by relying solely on HubSpot.
Not as in-depth as Salesforce with information regarding prospects
Can't get a URL permalink to a specific comment or other piece of activity on a deal/company
The blog is pretty ugly, and emails templates are pretty ugly as well. We eventually moved our Blog to Webflow.
One of the issues we're currently running into is that we can't filter what contacts we bring over from Salesforce without completely reworking our role hierarchy + org-wide defaults
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