What's something contrarian you believe about product design?

rahulvohra's avatar
a year ago

At Superhuman, we have a rather unusual approach to product design! We make products like they are games… 🎮

Most software companies worry about what users want or need. But nobody needs a game to exist; there are no requirements.

When you a make a game, you don’t worry about what users want or need, you obsess over how they feel. When your product is a game, people don’t just use it — they play it. They find it fun, they tell their friends, they fall in love with it.

It turns out that game design is an altogether different kind of product development!

For those wondering how to get started with game design, check this out: Game Design, Not Gamification, for Great Products

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This question is part of an AMA with Rahul Vohra.

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