@maguay Wow, that's incredibly helpful to know! What platforms/software are you using to execute all of these checks, connections and integrations?
Sorry, one other question if you don't mind!
How can you make sure someone who's already added to a sequence don't get overlapping/different messages from accidentally being placed in a marketing…
Thank you so much :)
This may sound like a dumb question - but what's the difference between sequences and marketing automation?
Or... another way to put it: What's your tech stack for demand gen? Which has been the biggest life/time-savers?
Sandwich is the gold standard, but prices start at $250k I believe - https://sandwich.co/
Fraud Filter -- a must for most Shopify stores; they have algorithms that will flag suspicious transactions (based on CC info, IP address, history, etc.). When we've had transactions flagged by Fraud…