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Giovanni Hobbins 78

@giohobbins

Head of Product @matchacontent. Formerly product @fullstory and founder @campusbubble (acquired). Fan of @juventusfc and @ATLUTD.

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6 Comments
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Recent Activity

We think the blog is the under-leveraged marketing asset in ecommerce and we've seen the top brands use it to build massive, sustainable owned audiences (instead of having to rely on Amazon, FB, and…

2 upvotes
1 comment

We use Wordpress (getmatcha.com/blog) for ours but the majority of our customers (small ecommerce businesses) use Shopify's built in blogging tools.

We've heard again and again that the Shopify CMS…

5 upvotes
3 comments
6 months ago

Not as mature when it comes to importing and exporting different file types.

1 upvote
0 comments
6 months ago

Collaborative design in the browser.

1 upvote
0 comments

We've seen folks in ecomm generate a lot of revenue using Klaviyo to get in front of their customers and subscribers with segmented newsletters. Klaviyo hooks up with Shopify and other ecomm platforms…

6 upvotes
0 comments
8 months ago

They don't advertise it really but it's really well done, gives you real insight on your productivity, and reminds you of the app's value. Here's what it looked like last year…

6 upvotes
2 comments