Helping folks work with data at @Trifacta and Data-led Academy | Previously led growth at @integromat | Lover of data and APIs | Remote work evangelist
Miro to create the journey maps, 1 doc to maintain a list of all segments with conditions and explanations for each, another doc with the actual email content with info about each campaign.
Exactly!
More sophisticated tooling in the data integration space. Commoditization of the data warehouse will also lead to newer vendors in the space as well as give rise to others that build solutions on top…
Hey @maguay, one can actually do this with Mixpanel if they implement their JS tracker. It certainly doesn't give you any demographic data like GA but it does help understand the user journey better.
…You're welcome @maguay and Stream looks pretty amazing too.
Sure there are dependencies which can be gotten rid off once you have the scale and the resources to build in-house. Until then, these…
I love APIs so listing some that are great examples of building blocks:
Abstract - Collection of APIs to build common features such as email verification, phone validation, Geolocation, etc.
You're most welcome! And yeah, the CIO team is great!
Hey Brian, good to see you here! Here's my detailed response:
I am a huge proponent of CDPs -- so much so that I wrote a guide explaining what their core value is.
Regarding customer engagement, I…
Oh yeah. I use an HD camera by Logitech and a Samson Meteor Mic instead of using the built-in ones on the Mac. It makes a huge difference -- so much so that people have actually commended me on the…