Question

Do you have different pricing for different countries? If so, which price list do you specify on your website?

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forouzani's avatar
a year ago

You can use localization to display different prices.
A really simple way to do this is to use something like Maxmind to detect location, and then display the correct pricing for that location.

3 points
ClarityWave's avatar
@ClarityWave (replying to @forouzani )
a year ago

Thank you very much. I'll definitely check it out.

1 point
AndyDentPerth's avatar
a year ago

Yes, absolutely. Whilst our paid subs are yet to roll out, they will all be via Apple's app store & have localised prices plus we can specify different tiers to vary even more.

3 points
maguay's avatar
@maguay (replying to @AndyDentPerth )
a year ago

The App Store's localized prices tend to just be essentially the same prices converted to local currency (plus VAT/sales tax in regions that include those in the sale price by default), as far as I've seen. Does the App Store give you the option to set custom prices per-region?

2 points
AndyDentPerth's avatar
@AndyDentPerth (replying to @maguay )
a year ago

I was sure I had read somewhere that you could select different pricing tiers for different markets but may have misunderstood - some of that stuff is very hard to find actual Apple help on until you get into the point of actually setting that on the app store.

A few years ago they introduced some Alternate Tiers which have cheaper pricing in various countries. Sometimes they are weirdly higher. eg: in the current matrix, Tier 1 is USD $0.99 and AUD $1.49. In Alternate Tier A & B, the AUD price drops to $0.99 but Alternate Tier 1 seems more expensive everywhere outside the USA - rising to AUD $1.99

2 points
maguay's avatar
@maguay (replying to @AndyDentPerth )
a year ago

Interesting, did not realize that! So from a bit of research just now, looks like you cannot set pricing per country, but you can choose which alternate tier you wish to use, though the pricing on those seems quite arbitrary. Seems more options there would be better for developers.

Also pretty sure I've seen localized pricing for in-app purchases—and apps that are only available in specific country's App Stores (an easy example is the Starbucks app for some countries isn't the same as the one in the US App Store), and those could easily have custom per-region pricing.

1 point
TouchgramApp's avatar
@TouchgramApp (replying to @maguay )
a year ago

I'm going to enjoy delving deeper into this as I add IAP products. I think, once you get into IAP you have the option to roll out entirely different IAP products in specific markets so they can have effectively local pricing by picking different tiers.

1 point
ignition_tom's avatar
a year ago

Yes and we use localization to display our pricing appropriately on our site. It’s worth speaking to your accountant about the implications in terms of how you want to handle it post sale (if you have a good one), and of course if you have a billing engine, make sure they support multi currency

2 points
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